GS Manager, London Olympic Games 2012
Alexandra has extensive sports and Olympic marketing experience, having worked in the Sports, Event Marketing and Media industry in various parts of the world since 1995, and with the Athens 2004, Torino 2006, Beijing 2008, Vancouver 2010 and London 2012 Olympic Games.
Alexandra honed her skills in mass communications when she worked for MindShare in Athens as a Media Manager, where her clients included Coke, Vodafone, and Kodak.
She joined the Athens 2004 Organizing Committee in 2003 as Games Promotion Administrator. During the Olympic and Paralympic Games in Athens, she served as a Communications Manager at the AgiosKosmas Olympic Sailing Venue.
In 2005, she joined the Ogilvy Group in China as Head of the Olympic and Sports Marketing Practice to leverage her Olympic experience for Ogilvy clients in China in the run-up to the 2008 Olympic Games.
After the Beijing Games, Alexandra headed the Marketing and Communications Department of the Special Olympics World Summer Games Athens 2011 Organizing Committee, while providing consulting services to select Vancouver Olympic sponsors.
During the London 2012 Games she served as Guest Services Manager for the BP VIP Olympic Hospitality program. After the London Games she returned to Greece and became founding General Director of a newly, ground breaking and innovative private members tennis club in Athens, the TATOI Club.
Alexandra earned a Bachelor’s in Social Sciences from the Pantion University of Athens as well as a Master’s in Mass Communications from the University of North London.